e-commerce 2.0 Declaration

Everybody believes that e-commerce is the next Internet hot and new growth point. But, how will its energy be released in hell?In my opinion, the e-commerce is entering a new stage, or so called e-commerce 2.0 era.

In e-commerce 1.0 era, there are mainly 2 typical business models.

e-commerce 2.0

The first is: One sells, other buy, that is the B2C rush ifted by Amzon.  Its characteristics are: a firm tries to sell  “all” goods online.  Practice has proved that this model was a great success, and it promotes the developement of e-commerce much. However, many small and medium enterprises can not share its success.

The second is: lots of people sell(or provide information), lots of people buy (or receive information),  such as Ebay and Alibaba’s C2C or B2B model. It’s also a great success, but, because these transactions or the exchanges are carried out on someone else’s platforms, those small and medium enterprises can not own a self-manage core business independently, unable to meet the needs of growth, mature enterprises. To solve this problem, the Ebay had to release the so-called prostores (Super E-Shop) system for such users recently.

The common feature of E-commerce 1.0 is “you and I, go to his place to do business.” Then, how about E-commerce 2.0?

E-commerce 2.0 is characterized by all the enterprises are directly involved in internet for business  (sell goods, provide information ……), they do business independently. All the core business and management, even the manners of participating in the online business activities – B2B or B2C, fixed price or auction price, provide information or get information, filter the visitors or accept all visitors, give privileges to some visitors or not …… completely decided by themselves to meet the needs of growth and mature enterprises. At the same time, the enterprises face the consumers, the buyers or the information needs directly, they can share the booming of internet business independently.

BLOG and RSS are the sign of the so-called web 2.0, web 2.0 has recently become a hot talking about. I do believe that it is not only a topic, but the web 2.0 has already come. In web 2.0 era, the internet has changed a lot, “Web 2.0″ refers to the second generation of web development and web design. It is characterized as facilitating communication, information sharing, interoperability, user-centered design and collaboration on the World Wide Web. It has led to the development and evolution of web-based communities, e-commerce, hosted services, and web applications. Examples include social-networking sites, social-networking business, video-sharing sites, wikis, blogs, mash ups and folksonomies. In web 2.0 era, the independent individuals are creating web content and share the content between them, Web 2.0 technologies provide for heightened levels of interaction on Web sites, and consumers expect that same level of interaction when shopping online.

These new and better experiences encompass online collaboration, social networking and a closer simulation of an in-store shopping experience. new web technologies are coming to provide a better, more interactive shopping experience and putting the power of shared community in your customers’ hands, a large number of small and medium-sized enterprises are going to do online business independently in this open networking environment, the e-commerce 2.0 is in the middle of the stage now. Meet customers’ growing expectations or lose them to another site? You know the answer.